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Evolving Home Pages Through the Ages- SEO Moving Away from Sliders

  • By calcoastwebdesign
  • 9 Tags
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  • 19 Aug 2016
Search Engine Optimization has evolved over time. Websites and webmasters keep up with changes to Google and other search engines by watching trends and trying to keep ahead of the curve. SEO specialists and webmasters use complex tools to monitor what users do: Where they click, what pages they visit most, what elements they spend

Content Syndication To Drive Web-Based Business & Generate Traffic

  • By calcoastwebdesign
  • 9 Tags
  • 0 Comments
  • 20 Jul 2016
 Many websites and businesses fail to get noticed every single day. It’s a shame, because business owners and hobbyists can be some of the most passionate people in the world about their chosen field. They know tips and tricks, trade secrets, and would love to share their experiences but don’t know how to get noticed.

New Video Production Services for SEO & Google-Friendly Websites

  • By calcoastwebdesign
  • 9 Tags
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  • 14 Jul 2016
Everyone likes videos! They’re faster, easier, more convenient (and sometime even more fun) than text for many people. Customers can see you talking about your business. They can connect with just how passionate you are about your company, products, or services. Videos can help build your reputation, are simple to cross-post between multiple platforms, and help get

Mobilegeddon 2.0: How Google’s New Algorithm Change Affects Your Website

  • By calcoastwebdesign
  • 7 Tags
  • 0 Comments
  • 24 May 2016
What is Mobilegeddon?  Mobilegeddon is an impressive change that Google is making with their search engine and ranking criteria. With the rise of smartphones and tablets in recent years, many users have found themselves using their mobile devices to replace various functions usually reserved for desktops, one notable example being internet searches. Google searches from

We Have a New Home: Cal Coast Web Design’s New Central OC Location

  • By calcoastwebdesign
  • 4 Tags
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  • 05 Nov 2015
After 10 years in South Orange County, we decided to make it easier for more of you to get online marketing help. We know those freeways (yes, all of them) are a beast. While we can’t change the traffic, we can be more centrally located to accommodate more of you. And so, we moved! We

Referencing Another Blog Post: Guide to Formatting

  • By calcoastwebdesign
  • 15 Tags
  • 0 Comments
  • 29 Sep 2015
So you love a blog post that you saw on another site, and want to share with your audience?  Below is a simple guide on how to format a blog on your page to link to the other blog. Directing traffic through your page is key when it comes to the search engines, so make

Mobilegeddon Is Here: Surviving Google’s Mobile Changes

  • By calcoastwebdesign
  • 7 Tags
  • 0 Comments
  • 30 Apr 2015
On April 21, 2015, a change swept through Google ranking algorithms. They determine who has the top spots in searches for their keywords and terms – whether you’re the first person on someone’s search, or the last. This has upset a great many themes, plans, website layouts and marketing plans as many struggle with websites losing their

New Cal Coast Opportunity: Linking With OrangeCounty.Net

  • By calcoastwebdesign
  • 6 Tags
  • 0 Comments
  • 17 Mar 2015
Orangecounty.net has generously offered to help Cal Coast Web Design and our neighbors with linking services at a discounted rate! What is a linking service? OrangeCounty.Net is a website that lists resources around Orange County. Businesses, attractions, places to be, places to see, real estate, education, and everything in between has a place! OrangeCounty.Net gets 3

How Social Media Technology is Altering Business Processes Today

  • By calcoastwebdesign
  • 8 Tags
  • 0 Comments
  • 31 Dec 2014
Although social media was initially designed for more personal use, giving individuals multiple ways of staying connected with their friends and family, now businesses have caught on and are starting to use it to market their goods and services, provide new customer service outlets, and engage more directly with their customers than ever before. Therefore,

SEM & SEO Pricing models – STICKER SHOCK!

  • By calcoastwebdesign
  • 4 Tags
  • 3 Comments
  • 17 Jan 2013
SEM Pricing models – this post was taken from a Search Engine Strategies session about various SEO’s and how / what they charge.  Cal Coast packages are in line with most offerings except….. our prices are way below what other companies charge!  One thing Cal Coast offers is a ‘Grandfather clause’, where we never raise

Video Marketing

  • By calcoastwebdesign
  • 6 Tags
  • 0 Comments
  • 30 May 2012
Why video? 800m people on YouTube, it’s projected to bypass Facebook by 2013. 90% of web traffic will be video by 2013 according to cisco predictions Over half of TVs are expected to connect to the Internet by 2015 The new way of video finally allows the little guys to compete with the big guys

An Outline to Creating Content For your Website

  • By calcoastwebdesign
  • 5 Tags
  • 0 Comments
  • 25 Apr 2012
Content is King. There are probably more articles focusing on this very skill in the search engine optimization and marketing world. Trying to understand why content is so important? Looking for tips to improve your content? Not sure where to start? Looking for a simple guide to content writing for SEO? We suggest you read

5 Tips for Improving your Google+ Optimization

  • By calcoastwebdesign
  • 5 Tags
  • 0 Comments
  • 09 Mar 2012
Strengthening Search Engine Optimization with Google+ Promoting your business online or thinking about using social media’s such as Google+? Here are a few pointers that will lead you on your way to achieving a better presence online in the search rankings by just using Google+. 5 Tips To Improve Google+ Search Engine Optimization Get More
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