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5 Things the Newspapers don’t want YOU to know, Realtors

  • By calcoastwebdesign
  • 3 Tags
  • 0 Comments
  • 11 Mar 2010

Hi everyone!

I just got this email in my Real Estate inbox from Market Leader, and wanted to share for those real estate agents who DON’T know SEO is the way to go, yet. This can really go for any small or localized business, though!!

1. Newspapers’ circulations are dropping.

2. The buyer who just read your ad in the Sunday classifieds started searching for homes weeks ago on the internet. On your competitor’s website.

3. Newspapers need your dollars more than you need their readers.

4. ROI for online advertising is extremely high, when you work with a team of experts.

5. Only 3% of buyers start searching for homes in print publications according to NAR. Yet…..still I see Realtors and businesses every single day pour thousands into print, and bawk at online marketing, when it’s usually only hundreds. Helloooooooooo…McFly….?! Just sayin’. SEO can drop your 5. Only 3% of buyers start searching for homes in print publications according to NAR. Yet…..still I see Realtors and businesses every single day pour thousands into print, and bawk at online marketing, when it’s usually only hundreds. Helloooooooooo…McFly….?! Just sayin’. SEO can drop your target market into your lap. Do you really believe the newspaper still does that??? Really?

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