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I have multiple domain names that all have the same website content on them. Why do I need to "un-mask" and forward them all to one main domain?

  • By calcoastwebdesign
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  • 16 Mar 2009

Q: I have multiple domain names that all have the same website content on them. Why do I need to “un-mask” and forward them all to one main domain?

A: Often time we use multiple domain names to go to the same site for marketing purposes. This is okay. But if you are looking to optimize your business in the search engines, you will need to make a couple modifications to the way those domains function.

The main purpose is to focus the SEO one one site. The reason we focus optimization on just one of the sites is because, when you have 3 domains that all have the same content or same website that appears, the search engines perceive it as duplicate content.

Duplicate content is not indexed in the search engines. We only optimize one of the sites or essentially you would just be competing with yourself and making it harder to get results.

The solution for making these sites function as they do now while still receiving the benefit of SEO is to “unmask” the other 2 domains that are not your main focus for SEO. Essentially what this means is that when someone types in domainA.com or domainB.com they are sent to domainA.com.

Right now when you type in domainA.com or domainB.com in the address bar, the domain name stays the same, making it appear to the search engines that it is dup content. If you simply type in the other domains and it sends you to domainA.com, you are still getting the same content.

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