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Professional Facebook Ad Targeting & How It Works

  • By calcoastwebdesign
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  • 27 Oct 2014
Jon Loomer gave a fabulous Social Media Success Summit session on Advanced Facebook marketing, “Advanced Facebook Ad Targeting Techniques Used by the Pros” to be exact.  Ooooh….cannot wait for this!  Getting right in, There’s a Facebook Problem The ads we tried did’t work.  They got screwed up.  But why??  Basically…it’s our targeting.  People who don’t

Twitter Tools to Drive More Traffic to Your Content & Products

  • By calcoastwebdesign
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  • 24 Oct 2014
Erik Fisher, the community manager of Social Media Examiner (we love you guys!!!) had some great Twitter insights in his Social Media Success Summit session.  Definitely ‘must share’ info and tips here, read on! Everyone’s Common Twitter Complication: What to tweet???  Consider balancing Creation vs Curation.  You need both to create dynamic Twitter traffic.  But there

Using Social Media to Find Your Ideal Audience

  • By calcoastwebdesign
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  • 23 Oct 2014
Love it that we got to see one of our local favorites, Neal Schaffer, present at Social Media Success Summit on “How to Find Out Where Your Ideal Audience is Using Social Media”.  Neal warns that this social success session is deep and tactical…so no general theory here.  Roll your sleeves up and get ready!

Your Social Media Campaign with Tools by The Experts: Streamline. Get organized. Optimize the results.

  • By calcoastwebdesign
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  • 22 Oct 2014
Streamlining your social media campaign with proven tools. Sounds simple enough, right? The problem is that there are thousands of tools. Which do you choose? Any really. That’s what testing is for. But, since you’re probably a very busy business owner or marketer, we consulted the experts, like Ian Cleary from razorsocial.com, who already tested the tools.

Drip Feed Online Marketing: Success by Default

  • By calcoastwebdesign
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  • 20 Oct 2014
We are so excited to attend Social Media Examiner’s Social Media Strategies Summit 2014 – get ready for some major notes and social goodness – there’s a great lineup this year and we’ll be blogging our session notes!  We started with the keynote, How to Succeed by Continuously Showing Up: Drip Feed Marketing.  The session

Attention Real Estate Brokers: Get tips from Cal Coast at OCAR Oct 24th!

  • By calcoastwebdesign
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  • 04 Oct 2013
Cal Coast is pleased to announce our founder, Angie Weeks, will be speaking for the Independent Broker forum at Orange County Association of Realtors on October 24th at 1pm.   Angie will offer Internet Marketing & Social Media insight to brokers by covering the following: Do’s & don’ts of website construction Ways to recruit and

Tips for Creating an SEO Friendly HTML Basic Website

  • By calcoastwebdesign
  • 5 Tags
  • 1 Comments
  • 17 Jan 2013
There are several ways to build an SEO friendly website. With today’s technology, there are simple plugins for ensuring your Blogger, WordPress or other blog site is automatically built to include many of these components. If you are planning on hiring an outside party, ensure that they are practicing search engine friendly techniques for creating

Learn the 6 Steps to Successful Lead Nurturing

  • By calcoastwebdesign
  • 3 Tags
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  • 04 Dec 2012
Are you questioning whether leads will pay off for your business? Act-On can help nurture those leads today! Act-On is a cloud based interactive marketing solution that enables your business to effectively market online. They use small marketing teams that now have the ability to do sophisticated, marketing for a variety of channels. Act-On has

Tips for Picking a WordPress Theme

  • By calcoastwebdesign
  • 7 Tags
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  • 13 Aug 2012
Are you designing a website or thinking about redesigning a website and looking to save on cost, time, or don’t need a custom website? I mean, someones been there, done that right?Why not use a design thats even greater than something you can think of!?!? If you are looking for templates (or themes as WordPress

FREE Website Design Giveaway for Orange County Charity: Enter to Win!

  • By calcoastwebdesign
  • 4 Tags
  • 1 Comments
  • 01 Aug 2012
Say what?!??!!?!?! Yes, you read that right.  Who wants a FREE website with all the bells & whistles you can think of? Our friends (and creative developer geniuses) at DigiSavvy are giving away a free website design to a local charity or nonprofit organization in Orange County. They are looking to expand their already pretty

Orange County Organizer, Nipomo Oraganzing Solutions, Keeps Cal Coast in Harmony

  • By calcoastwebdesign
  • 3 Tags
  • 0 Comments
  • 10 Jul 2012
Like most people, you probably start your day at the office with a long to-do list hoping accomplish everything on it by the end of the day. Almost always, it doesn’t happen even if you work non-stop. It’s probably because you get side-tracked doing other things. It usually happens when your work place is disorganized.

Mobile Apps and Websites: Take Advantage of Easy to Use Tools Today

  • By calcoastwebdesign
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  • 06 Jul 2012
The explosion of the smartphone has dawned a new age of instant communication and limitless tools. Today we now have access to an innumerable amount of information at our fingertips. How do we access this information though? Today we use smartphones. Every business associated with smartphones is growing. You should use some of the easy simple tools
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