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SES 2007 – Search Engine Q & A on Links

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  • 23 Aug 2007
Day 3Track 4: Search Engine Q & A on Links Panel Members:Peter Linsley of Ask.comShashi Thaur of GoogleSean Suchter of Yahoo! SearchEytan Seidman of Live.com Shashi Thakur – Google:Where do links come from?In the old days…– People created lists of my favorites– Google thought it was important for the “vote.” That’s why things got messy.

SES 2007 – Link Baiting & Viral Search Success

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  • 22 Aug 2007
Day 3Track 2: Link Baiting & Viral Search Success Panel Members:Chris Boggs of RazorfishJennifer Laycock of Search Engine GuideRebecca Kelley of SEOmoz.orgCameron Olthuis of Advantage Consulting Services Quick Tip: Give people what they want and if its good enough, or high quality, people will take it.First up, Rebecca with How to Be a Successful Master

SES 2007 – Duplicate Content & Multiple Site Issues

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  • 22 Aug 2007
…I just have to say before I post this that I KNOW this duplicate stuff is extensive but I am trying to help our virtual assistants, and I just want to get the most accurate notes as possible. Angela will beat me with a stick if I don’t 🙂 There’s a lot to be learned

SES 2007 – Successful Site Architecture

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  • 22 Aug 2007
Day 2Track 4: Successful Site Architecture Panel Members:Mathew Bailey of Site Logic Marketing and Derrick Wheeler of Acxiom Digital What exactly is successful site architecture? Success = Uniqueness, quality content, & website architecture used to make a site user friendly!Be sure to use links to discover URLS, determine relevance, and understand the importance of a

SES 2007 – Link Building Basics

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  • 21 Aug 2007
Day 2Track 1: Link Building BasicsLink Building Basics was just that. Basic. Panel Members:“Babysitter” Christine Churchill from the Keyword Research session earlier spoke on the panel with Mike Grehan, VP of Bruce Clay, Inc.Yes Catherine, we brought back fun Bruce Clay “schwag.” So let us start with a metaphor…of course! When you visit a reference

Search Engine Strategies – Linking – Google Search Feature – Cal Coaster July 2007

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  • 29 Jul 2007
Cal Coast News Representatives from Cal Coast Web Design are excited to be attending the Search Engine Strategies Conference & Expo next month is San Jose. This annual conference is the largest and most widely recognized search engine marketing expo in the United States and delivers cutting-edge information on a variety of SEO topics including

PPC News & Networking Groups – Cal Coaster May 2007

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  • 21 May 2007
Cal Coast News Cal Coast Web Design is proud to be featured in this month’sAdvanced Access Cool Tool Review, which is distributed to over 30,000 Advanced Access clients. As a pioneer of the most cutting-edge SEO marketing tools, Cal Coast was highlighted for its work with Yahoo! Answers. As we discussed last month, Yahoo! Answers

Real Estate Yahoo Link Exchnage Update – Cal Coaster October 06

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  • 29 Oct 2006
IMPORTANT Linking Information from Cal Coast The world of SEO marketing is an ever evolving art form, and Cal Coast Web Design prides itself on staying abreast of current trends in the industry to ensure your Web site maintains high rankings with search engines. Recently, a development in SEO marketing has emerged that will require

Networking Nachos – Cal Coaster September 2006

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  • 21 Sep 2006
It’s hard to believe that the summer is almost over and that fall is right around the corner. As we gear up our SEO marketing efforts for the last quarter of the year, we will be focusing this month’s CalCoaster newsletter on a tool known as Web-based social networking. Believe it or not, popular networking

Baked Blog Casserole – New Public Relations Program – Cal Coaster June 2006

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  • 29 Jun 2006
Our past few editions of the Cal Coaster Newsletter have focused on the importance of content on your Web site. As you already know, search engines are driven by content and keywords on your site. When a user types in a phrase, search engines compile a list of Web sites that contain that information. If

Linking Linguini With Relevance Sauce – Cal Coaster March 2006

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  • 29 Mar 2006
Spring is here! Its hard to believe we are already a quarter into 2006. Business is really blooming for us, and we hope your business is growing too! One of the ways to bring your website more business is to exchange links with other like-kind websites. That’s why this month, our optimization recipe is for
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