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New Video Production Services for SEO & Google-Friendly Websites

  • By calcoastwebdesign
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  • 14 Jul 2016
Everyone likes videos! They’re faster, easier, more convenient (and sometime even more fun) than text for many people. Customers can see you talking about your business. They can connect with just how passionate you are about your company, products, or services. Videos can help build your reputation, are simple to cross-post between multiple platforms, and help get

Mobilegeddon 2.0: How Google’s New Algorithm Change Affects Your Website

  • By calcoastwebdesign
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  • 24 May 2016
What is Mobilegeddon?  Mobilegeddon is an impressive change that Google is making with their search engine and ranking criteria. With the rise of smartphones and tablets in recent years, many users have found themselves using their mobile devices to replace various functions usually reserved for desktops, one notable example being internet searches. Google searches from

Angie Weeks to Host Orange County Association of Realtors Classes

  • By calcoastwebdesign
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  • 19 Jan 2016
All of us team members here at Cal Coast Web Design are proud to work alongside Angie Weeks, who will be helping Realtors and other affiliates of the field learn how to market themselves and their business online this year! Not enough small business owners take advantage of classes or learn how to utilize social

We Have a New Home: Cal Coast Web Design’s New Central OC Location

  • By calcoastwebdesign
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  • 05 Nov 2015
After 10 years in South Orange County, we decided to make it easier for more of you to get online marketing help. We know those freeways (yes, all of them) are a beast. While we can’t change the traffic, we can be more centrally located to accommodate more of you. And so, we moved! We

Mobilegeddon Is Here: Surviving Google’s Mobile Changes

  • By calcoastwebdesign
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  • 30 Apr 2015
On April 21, 2015, a change swept through Google ranking algorithms. They determine who has the top spots in searches for their keywords and terms – whether you’re the first person on someone’s search, or the last. This has upset a great many themes, plans, website layouts and marketing plans as many struggle with websites losing their

Business Networking Event – Internet Marketing Plan for 2015 – You’re Invited!

  • By calcoastwebdesign
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  • 14 Nov 2014
  What’s Your Internet Marketing Plan and Online Strategy for 2015? It’s that time of year again – businesses are taking a look at what’s been working in 2014, and how they can improve in 2015.  Cal Coast founder, Angie Weeks, has been asked to speak at Saddleback @ Work’s Business Connection on Monday, November 17th on

Start Changing Your Facebook Habits: Using Insights to Engage

  • By calcoastwebdesign
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  • 07 Nov 2014
A Social Media Summit 2014 Recap of “How to Use Your Facebook Insights to Engage With More Fans”… If this is your first time hearing about blogger, Grandma Mary, go head over to her Facebook page and see my new favorite edutainer! Her creator is social media coach and co-author of “Facebook Marketing All-in-One For

How to Network on Twitter to Build Relationships that Lead to Business

  • By calcoastwebdesign
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  • 31 Oct 2014
Great info from social expert Amy Schmittauer on building Twitter relationships at the Social Media Success Summit!  Twitter personally fuels her Vlog and she’s been obsessed with it since 2009.  If you get nothing else from this post, at least change your mindset to think of Twitter like a cocktail party or a neighborhood BBQ gathering.

Professional Facebook Ad Targeting & How It Works

  • By calcoastwebdesign
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  • 27 Oct 2014
Jon Loomer gave a fabulous Social Media Success Summit session on Advanced Facebook marketing, “Advanced Facebook Ad Targeting Techniques Used by the Pros” to be exact.  Ooooh….cannot wait for this!  Getting right in, There’s a Facebook Problem The ads we tried did’t work.  They got screwed up.  But why??  Basically…it’s our targeting.  People who don’t

Twitter Tools to Drive More Traffic to Your Content & Products

  • By calcoastwebdesign
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  • 24 Oct 2014
Erik Fisher, the community manager of Social Media Examiner (we love you guys!!!) had some great Twitter insights in his Social Media Success Summit session.  Definitely ‘must share’ info and tips here, read on! Everyone’s Common Twitter Complication: What to tweet???  Consider balancing Creation vs Curation.  You need both to create dynamic Twitter traffic.  But there

Using Social Media to Find Your Ideal Audience

  • By calcoastwebdesign
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  • 23 Oct 2014
Love it that we got to see one of our local favorites, Neal Schaffer, present at Social Media Success Summit on “How to Find Out Where Your Ideal Audience is Using Social Media”.  Neal warns that this social success session is deep and tactical…so no general theory here.  Roll your sleeves up and get ready!

Your Social Media Campaign with Tools by The Experts: Streamline. Get organized. Optimize the results.

  • By calcoastwebdesign
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  • 22 Oct 2014
Streamlining your social media campaign with proven tools. Sounds simple enough, right? The problem is that there are thousands of tools. Which do you choose? Any really. That’s what testing is for. But, since you’re probably a very busy business owner or marketer, we consulted the experts, like Ian Cleary from razorsocial.com, who already tested the tools.

Creating A Social Media Strategy: “Only we….”

  • By calcoastwebdesign
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  • 21 Oct 2014
A Social Media Summit 2014 Recap of “Unlocking Your Perfect Social Media Strategy”… So there’s this super cool marketing genius I recently paid some extra attention to. You should go and follow Mark Schaefer, author of “Social Media Explained” and “Return on Influence.” He worked with Social Media Summit 2014 to present the session, “Unlocking Your Perfect Social

Attention Real Estate Brokers: Get tips from Cal Coast at OCAR Oct 24th!

  • By calcoastwebdesign
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  • 04 Oct 2013
Cal Coast is pleased to announce our founder, Angie Weeks, will be speaking for the Independent Broker forum at Orange County Association of Realtors on October 24th at 1pm.   Angie will offer Internet Marketing & Social Media insight to brokers by covering the following: Do’s & don’ts of website construction Ways to recruit and
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